ARTICLES

  • 30th January, 2013

    International Festival of Creativity – Remarks

    Once again this year, the IAA UAE Chapter is pleased to support and be associated with the International Festival of Creativity incorporating the Dubai Lynx Awards....

  • 17th December, 2012

    Heroes of the UAE: Making for a greener 2012

    The holiday season is here. Giving back to the community is a central theme this time of year; whether a personal endeavor or as part of a group, it’s the time to play your part. Such a theme is...

  • 03rd December, 2012

    Celebrity endorsement in child marketing

    What is it that makes us choose one brand over another? Is it the quality of the product? Its price? Or are we simply influenced by who else we see making a purchase? The breakdown of global...

  • 27th September, 2012

    Child marketing and the influence of technology

    The time has come for the buckets and spades to be put away, and the science books to be opened. It’s time to get back to school. The flooding back of children into their daily routine represents a...

  • 21st August, 2012

    Campaigning for a cause

    Every year, with the month of Ramadan comes a time to reflect on the underprivileged and to contribute to helping the work of non-for-profit organisations. With this in mind, for the month of August,...

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